Who are we?
The BTN Apparel Co. is a fashion brand founded by two friends with the goal of capturing the spirit of the seaside, and bringing those memories to life. Be it fish and chips on the beach, sitting in a deck chair on the pebbles, riding the helter skelter on the pier, or one of Brighton’s iconic beach huts, we were determined to bring Brighton’s unique style, to our apparel, and importantly to us, through sustainable methods.
What do we sell?
We sell Ladies, Mens and kids T-shirts, Hoodies, Sweatshirts and accessories, sourced from ethical partners, and printed locally at our HQ in Brighton, East Sussex.
Why are we ethical?
We have carefully selected our partner companies to ensure our brand is both ethical and sustainable. Our items are GOTS-certified (Global Organic Textile Standard) and audited by the Fair Wear Foundation, a Dutch independent association whose members are committed to improving the working conditions in the textile industry.
Our T-shirts use 100% organic cotton, which is a natural, GMO-free fibre that uses less water than standard cotton. In addition, its production does not involve the use of chemicals (no fertilisers or pesticides) and encourages rotation of crops to keep soil healthier, more fertile and maintain humidity. Waste from the cotton ginning process is also recycled for the animal feed industry.
Where can you find us?
Can find us at https://www.btnapparel.co.uk/.